Step 1: The Briefing — Discover & Define
We begin with a collaborative discussion to understand your company’s identity, mission, and goals. This includes key information such as your company name, what you do, and—most importantly—how you want to be perceived by your audience. We also explore your industry landscape and competitors. During this stage, you will share any design preferences you may have, including colors, fonts, styles, shapes, and other visual elements that can guide the creative direction.
Step 2: Concept Development — Create & Refine
Using the insights gathered during the briefing, I will develop a set of initial logo concepts tailored to your vision. These concepts will be sent to you for review and selection. You will then provide feedback, specifying any adjustments or refinements you would like to see in the chosen concept.
Step 3: Finalization — Approve & Deliver
Once all revisions have been completed, you will receive a final draft for approval. After your approval, a comprehensive ZIP file will be prepared containing all final logo assets, including:
- JPG
- PNG
- EPS (editable source file for designers)
